An Information Product, as what its name suggests, discloses information to its readers or listeners or viewers on a particular topic. In essence, a creator of an info product sells knowledge to customers. Generally, it consists of how to contents, tutorials, guidelines, outlines, modules, reliable research and data, reports and courses on various subjects.
Why Info Product Creation? 1. There is no need for a large starting capital. The financial investment for this business is close to nil. You can create the product yourself or easily purchase a finished product from another creator. 2. An Info Product is a great source of passive and recurring income. 3. It's an excellent medium to promote your other products or services by tying up the Information Product with the business you want to promote, e.g., a website or company. 4. Information Product Creation knows no boundaries. Case in point: - unlimited client-base - unlimited choices of niches
What kind of Information Product can you create? You can create an Info Product about ANYTHING: Business and Finance, Cooking and Food, Entertainment and TV, Fashion, Health and Fitness, Home and Gardening, Men's, Sports, Teen, Women's (and anything else you can think of).
What is the proper format for products of this business model? 1. Digital Products - These are items a client can download or you can transfer or deliver online to the customers. Overhead is close to nothing with this business model. Once you've created the product, you can reproduce as many products as you want such as ebooks, audio files, membership sites, video creations, etc. 2. Physical products - Printed books, CDs, DvDs.
Where can you sell Info Products? At your own website, Ebay, Amazon, through an affiliate program, Clickbank and many more.