A webinar is an event where individuals who share a common interest come together for a number of reasons. It may be to discuss a business, to listen to a lecture, to be part of an audience for the launching of a brand. What sets a webinar from ordinary seminar is the fact that it is set up and held over the internet.
A webinar connects people all over the globe. All you need is an internet connection, a gadget predisposed to internet connectivity and a sound system that permits communication with attendants and organizers possible.
For a lot of internet marketers, webinars have been a constant part of their business plan. Some internet businessmen hold webinars to promote their businesses. Internet Marketing Coaches regularly hold webinars as part of their coaching program. Others utilize webinars as advertising tools. They set up free webinars to promote their products and services, to engage with new customers and to increase their list.
The popularity of webinars can be attributed to a number of reasons: 1. Cost efficient and convenient; 2. Webinars can be recorded and the replays can be repackaged and distributed for a profit; 3. Webinars are excellent promotional tools to attract customers to a brand or site; 4. Able to reach a bigger market easily without the hassles of setting up a physical venue on the part of the organizer and plane tickets and accommodation fees for the participant; 5. Interaction allowed between the participant in the webinar and organizer is an added bonus which helps in converting a potential customer to an actual customer.
Modulating your voice and already mentally planning your first webinar? Learn how to set up a successful online seminar all in the comfort of your office or home with our Webinar Training section.